Amazon to allow gifting of Kindle books

Amazon has finally allowed people to give Kindle books as gifts. Great for last-minute no-shipping gifts! If you don’t like the book you’ve been sent, you can exchange it for Amazon gift cards of equivalent value.

Small self-publishers still won’t be able to send out no-cost DRM’d review copies. But they could, when they first publish a book, launch it at 99 cents, send a dozen or more secure review copies — and then jack the price up to a more sensible level.


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